Apparently it’s not at my screen…

I’m working on this application for a planning department at a ridiculously amazing creative advertising agency. I’ve been crazy busy running a non-profit project (which I’ll update you all on this week) and sneaking in time here and there to work on the application.

So just now I’m at my computer; convinced if I sit here long enough the answer will come to me. It wasn’t so I looked up some google images…yeaaah, not working either. Hmmm.

Maybe I can get inspired from some other amazing planners?

I happen to have this deck by Heidi Hackemer (planner/creative thinker extraordinaire) about the creative process for planners so I pull it up and skim through it since I’ve read through it before. I see wolfs…maaybe…nope. Next slide. Next slide…next slide…

feeds, back rooms and Mintel reports had become 90% of my cultural understanding

A couple of slides later

I have been living the linear, advertising life and was anxious because I wasn’t still on it but reading about dots made me question the linear

A dot life is different. It’s varied. It’s defined by the individual, not the institution. The life and mind seem to meander more, have more space.

…

Creativity values space, exploration.

So even though I’m still not any closer to completing the question for the application I’m working on, I was inspired to step away from my screen and work on something else; have some conversations with friends, pick the brain of my ridiculously intelligent little brother…

and see where it takes me. 

Check out Heidi’s deck for yourself.